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ASHLINA KAPOSTA

Do Less. Be More. Live Blissfully.
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HOW EMBRACING MY FEMININITY HELPED ME FLOURISH & THRIVE IN MY ONLINE BUSINESS

ashlina kaposta May 26, 2023

This blog post is all about why I made the switch to a more feminine approach to doing online business.

Being in business for yourself is NOT for the faint of heart.

You’ve got to have an incredible amount of strength and resilience to start, run, build and grow any sort of personal endeavor. Just ask anyone who is an entrepreneur and they will tell you that it isn’t as glamorous as it looks. This is also why I think moms make the most incredible entrepreneurs…they know what it takes to be strong and resilient.

I’ve been in business for myself for over 15 years. It was always my dream to have the time and financial freedom that being an entrepreneur provides for you. I’m so grateful that I’ve created my own path in business that has me feeling beyond blessed, I love being my own boss.

You might enjoy listening to this episode of my podcast, Blissfully Ambitious.

HOW BOSS BABE CULTURE IS BLOCKING YOUR BLESSINGS:

However, I think there is a big misconception about being a woman in business. There is this whole ‘boss babe’ phenomenon that has an entire generation of women in a choke hold of being in a constant state of hustle.

Women buying into the luxury aesthetic, to keep them ‘chasing’ as a constant state of being ( keeping up with the latest handbags, clothes, style, labels, certifications ) instead of being in a state of ‘pursing’ the true luxuries ( peace of mind, wellness, time freedom, financial freedom ).

It’s almost like a subconscious belief system rooted in unworthiness that keeps women in the constant state of stress, struggle, chasing success by any means necessary…masculine ways of being that women simply aren’t built for.

Fun Fact: Women run on a 28 day hormonal cycle where as men have a 24 hour hormonal cycle, men are built for this way of being. So, when women are out of their natural state ( hustling, burning out, etc), they are blocking their innate blessings and gifts.

By being in this constant state of chasing success, women disconnect themselves from the natural ease of being in alignment with the divine. This connection with the divine is the state that allows inspired ideas, inner brilliance, divine downloads, higher wisdom and aligned action to flow through. It is THIS where the magic to running your business really is.

MY SECRET WEAPON IN MY BUSINESS IS MY LIVING IN THE DIVINE FEMININE

For so many years, I prioritized what other people said worked for them and I am still seeing my clients do it all the time. “Well, this millionaire said to do this” “That successful coach is doing that, I want to try it too”.

I’ll give you a personal example. Even though, I knew I was ready to shift out of interior designing for clients, I still felt like it didn’t make sense for me to do what it was that I really wanted to do (shifting into full time coaching, content creating, course creation, growing my online business, etc) and because I allowed other people to influence me, I pursued working in the real estate industry. I can also thank the show ‘selling sunset’ for painting a very glamorous picture of the business, again outside media influence. It made perfect sense to me and everyone around me to shift into real estate from interior design. “It’s a smart move” and “very logical next step” , two phrases I heard often from almost everyone in my life.

However, I stuffed down every desire, intuitive knowing, divine message, etc. All of them. I ignored them and pursued the ‘logical path’ that made ‘logical sense’. So, as I should have known, I found myself stressed out, unfulfilled and disconnected from myself. While on the outside, I was successful and making great money, I even manifested aka landed a coveted athlete client … I was experiencing a complete disconnection on the inside, in my heart and soul.

Several months later, my loved ones began to tell me “I think you’ve lost your shine”…and I just knew I had to take the leap and get back to doing what my heart and soul really longs to do in this world. And within weeks, I was out earning what I was making in real estate. That was the moment I knew that the spiritual law of divine compensation is A REAL THING and I would never, ever, ever, ever suppress my feminine intuitive wisdom again.

HOW I USED MY FEMININE ENERGY TO FLOURISH IN MY BUSINESS (and you can do it too)

  1. Get to know your feminine energy cycle. As a woman, you have 4 weeks of hormonal pattern changes, Menstrual phase, Follicular phase, Ovulation phase, Luteal phase. In each phase, you have different hormones working at different levels. Knowing what week you are in can really help you navigate how to best use your energy in your business. Not every day are you meant to be going full force, there are times you are meant to rest and reflect without feeling guilty. (p.s. You can google this, learn more on Pinterest and I also break all of this down for you in detail inside my course, The Goddess Glow Up.)

  2. Make peace with your past. Next, I had to forgive myself for falling into the trap of prioritizing what others say to do, over my heart & higher wisdom. I also had to make peace with the fear of what others might think about me and what I am doing with my life. Peace became a priority for me because I understood that in order to live in my innate energy and hear my inner wisdom, I had to be in a state of peace. When your mind is too busy warring with all the mental chatter, your intuition and divine wisdom gets very, very faint and hard to hear. Feminine energy is very soft, calm and sometimes silent so that the heart and soul has space to be heard and followed.

  3. Build trust within yourself & your body. You’ve got to start trusting yourself completely over anyone or anything outside of yourself. You can begin to do this by making promises and commitments to yourself and following through with them. You also can practice trusting your intuition by journaling and reflection. Grab a notebook and ask yourself “What does my heart really want to experience in this life?” Write it out and reflect on your answers. See how they feel to your soul.

    Hot tip: Practice locating your thoughts/desires in your body. When you create from fear, it comes from your root chakra (the very bottom of your spine). When you create from your intuition, it comes from your sacral & heart chakra (just under your belly button, all the way up to your heart). So, you can usually have a body experience to tell you where your thoughts/emotions are coming from.

Here are a few more questions to ask yourself in regards to the work you are doing…..

“What do I truly, deeply want to do with my time on this planet?”

“How does my heart long to show up in the world?”

“What wisdom makes me feel good to share with others?”

“Is what I am currently doing with my life showcasing the best of me, my gifts and talents?”

See what comes up for you when asking yourself these questions, sometimes we are able to receive the wisdom more clearly from our higher self when we journal it out on paper.

4. Take action immediately. I really had to learn how to STOP second guessing myself. Once you have determined that your intuition has spoken to you through a desire, inspired action step or a creative idea…you must take action ASAP! Because the mind/ego will always do everything it can to keep in stuck in what feels safe and comfortable. Following your divine knowing isn’t always easy, it takes quick action & definite decisions. You’ve got to be willing to push through fear and hesitation will just give room for fear to step in and take over. For me, that meant I needed to be able to make quick decisions on my own without going to anyone else but God/the divine for feedback and advice.

So, practice taking quick action without second guessing yourself or asking anyone else’s opinion.

Hot tip: If I ever took an action that had me over thinking “what if i did the wrong thing?”, I reminded myself of my divine connection, I always recommend to shift into your spiritual side when taking these actions. You will want to shift into a few of these inner beliefs….

✨ EVERYTHING IS ALWAYS WORKING OUT IN MY FAVOR ✨

✨ THE UNIVERSE IS WORKING BEHIND THE SCENES, EVEN IF I CAN’T SEE IT ✨

✨ I NEVER MAKE A WRONG DECISION WHEN I TRUST MY GUT ✨

I believe that your soul came to this on purpose, with a purpose. And as a woman, we have so many intuitive gifts we are meant to be serving the world with. Brilliant ideas, creativity, empathy, sensitivity, wisdom…there is so much that you naturally have to offer this world. You are meant to put it to use.

We can’t fully receive what is meant for us when we are hiding out in our jobs and playing small in the world. You are meant to and will be rewarded for radically and unapologetically taking up space by owning who you are and fully living up to your potential.

A reminder…you don’t have to be, act or live a certain way to be anointed by the divine/God and there is nothing you haven’t done yet that is required for you to be worthy of what you want in this life.

It’s all already yours and it is waiting for YOU, to step up a claim it.

If you are looking for more inspiration/guidance around leveling up and sharing your gifts online….join me inside my business community… ONLINE BOSS.

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woman1.jpg

Entrepreneuress 101: 3 keys to smart business branding

The Decorista August 29, 2013

I can remember many years ago, I used to flip through magazines and dream of being an entrepreneuress. Starting my own business seemed like something beyond my wildest dreams but luckily I know first hand, dreams can come true. I love entrepreneurship.

This week I was lucky enough to speak with someone who I think is kind of a genius.

Will Hunt Lewis

, who is currently director of merchandising at

OpenSky, was the lead furniture buyer for One Kings Lane and oversaw buying and merchandising for all divisions of Jonathan Adler. He has an incredible business sense. I thought it would be helpful to pick his brain and see what he would say about

starting your own businesses

.

ff7921ebb3deb56991a3e6ddb72f4797.jpg

Here is what he had to say....

1)   Make sure you have a clear point of view for the brand you want to create.

  This will convey to your potential customers that you’ve really thought about what kind of business you want to develop, and that you have a passion for the product you are creating.  For instance, the home fragrance market is deeply saturated, so if you are developing a new candle line, you’ll want to make sure your product is relevant, stands out and is irresistible to the consumer.  What scents have you chosen?  Are there 25 other companies producing the same scent and if so, is your version able to stand out among the other players?

2)   Decide what market your product to appeal to.

  Do you want to create luxury, high-price point items or are you more interested in creating a moderately-priced product to appeal to a larger audience?  This will also help your position your brand in the appropriate sector.  For instance, if you are a ceramicist, are you interested in making artistic, bespoke designs to be sold in galleries and luxury retailers, or would you rather make more accessible designs that will have mass appeal, at lower price points?  Knowing what market you'd like to go into is key to launching your brand and will result in less customer confusion about what your brand stands for.

3)   Be ready before you launch.

  Don’t go into market with a product you don't believe in wholeheartedly.  It’s better to wait until you have mastered your craft rather than to rush to market with something subpar.  You may miss a season, but in the end you’ll reap the rewards of a solid reputation in the industry.  You don’t want to start off being known for the company that makes an inferior product.   If you’re designing pillows, have they been constructed perfectly or is the zipper placement just a bit off or the designs not really lining up with the seams?  Should you have added a beautiful fringe?  It’s all in the details.

Hope you enjoyed his advice, I know I did. Now get out there and take your business next level! 

image source

In business, entreprenueress
8 Comments

ASHLINA KAPOSTA

… A creative, work from home, mom-entrepreneur who is passionate about all things blissful. Here you’ll find musings on decorating, slow living, self-development, spirituality, femininity, mindset, health, astrology, wellness, business, organization and lifestyle!

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Do Less. Be More. Live Blissfully.

Ashlina - Blissful Living, a lifestyle blog. Mindset, wellness, organization, decorating, spirituality, femininity

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