Entrepreneuress 101: designing a beautiful life, inside and out

If I have learned anything about being an empowered feminine entrepreneur it's that true success only comes from working smarter, not harder. These days everyone seems to be about the "hustle" but I really have learned that true life success doesn't come until you realize your worth, value your time and commit to being the woman you desire to be. 

When it comes to being an organized woman, keeping your home together and beautiful, treating your body with respect and caring for your most valuable relationships, the first thing you must do is realize that you are worthy of having the VERY BEST that this life experience has to offer. We must become unavailable for anything less than that. 

HOW TO FIND YOUR PERSONAL SELF WORTH

First, you must begin to familiarize yourself with the concept and belief that you are worthy simply because you decide to be. I know it may sometimes be difficult to understand but our worth isn’t dependent on anything other than just being alive but it’s the truth and one of the core fundamentals of the Universe.

Why? Because your soul came to this Earth for a specific purpose, God has a divine calling you. And here is the best part, you were made for something BIG, meaning you are WORTHY of the life you were born to live. Not a life of struggle and stress, you were created to experience bliss. This life experience is meant to enjoy and live abundantly. It truly is only up to us to value ourselves and appreciate our life and make the very most of it. You have the power to design a life & career of your dreams, it just takes a clear focus, strong desire and living intentionally. It's not meant to be so difficult. If you would like help getting clear on your direction, I offer Soul Purpose Birth Chart readings, get yours here.

For me, I didn’t fully realize my worth and value until later in life because I struggled with understanding the principles of a healthy money mindset. Programmed beliefs and thoughts about finances always held me back from buying the best for myself and my home. I would shop at discount stores and try to skimp out on certain things around the house, because I didn't think it was that important. I had the mindset that it was materialistic to purchase things of high value. I hadn’t fully grasped the effects of your environment and your surroundings. Your environment has a massive effect on your subconscious mind and you must be aware of what you are surrounding yourself with.
This was until I became an interior designer and worked with business coaches on how important personal worth was to my success. You attract the type of client that you allow yourself to be. 

I also soon realized that my clients were experiencing similar results in their own life that mirrored my own personal mindset limitations. They wanted to skimp out on a nice bed or bedding, yet couldn’t get a good night sleep. They wanted to buy synthetic rugs that were cheap, yet hated walking on them. They wanted to buy lower budget items but always felt like something was ‘missing’. They wouldn’t want to paint the walls because they were renting, yet never really felt proud of their home, which led to feeling to embarrassed having people over to their house yet suffered from feeling lonely.

Once I woke up to this I quickly began to turn things around for myself and watch how directly it impacted what I was seeing in my life. 

 Once you begin to REALIZE YOUR WORTH. You will be more easily inclined to INVEST IN YOURSELF and you will attract exactly what you show the universe you are ready for! 

Which is what inspired me to write my book, Blissful Living back in 2017 and now has become my biggest passion and calling in life. When you begin to invest in yourself and up level your life, you show the universe what you are ready for and you will be supported in living your dreams. 

MORNING REMINDER…

YOU are worthy of a beautifully decorated and clean home!
YOU are worthy of an organized closet stacked with beautiful clothes, shoes, etc! YOU are worthy of beautiful smelling candles, nice hand soaps, natural ingredients in your beauty products, no matter the extra cost!
YOU are worthy of a gorgeously fitting robe!
YOU are worthy of fresh, healthy and organic foods & fresh flowers!
YOU are worthy of beautiful and fresh bedding that enhances your sleep! YOU are worthy of glamorous pieces of furniture with which to store your belongings!
YOU are worthy of an outdoor entertaining area that can handle all of your loved ones!
YOU are worthy of cooking a beautiful meal for your family!
YOU are worthy of painting the walls your most favorite color, even though you are just renting!
YOU are worthy of going the extra mile when it comes to your home, your car, your relationships!

If this resonates with you, I'd like to invite you to join me in my HIGH VIBE HOME masterclass. It is a full deep dive into De-cluttering your life from the inside, out, Organizing your life in a way that feels blissful, not stressful and Decorating for optimal energy using the secrets of Feng Shui and Metaphysics. Yes, we discuss crystals, too!

You will learn how to VALUE your self through valuing your environment and leveling up the life you are currently living with just a few simple shifts. Get ready for a complete up-level.

I encourage you to listen to this podcast I created a while back, it supports this topic. 

3 mindset shifts to help take your business to the next-level

In this post, you will learn the TOP 3 mindset shifts that will help you take your business to the NEXT LEVEL.

Being in business for yourself is no walk in the park. I absolutely love being a full-time entrepreneuress. That being said it takes a lot of stamina, drive and a commitment to pushing through the icky stuff to make it work. 

The adventure and journey I’ve experienced over the past 15 years of building a brand and business online has been the most incredible test of endurance & courage. I’ve done a lot of things right…like starting a blog, pushing out content consistently, being relentless in my pursuit of learning and growing. I recently read the book, The 10x Rule by Grant Cardone and it completely gave me a new boost in terms of how I approach my business.

Here is the thing about being on the beautiful adventure of being in business for yourself… you will experience an incredible amount of personal growth. Why? Because we are our own biggest roadblock and as Joyce Meyer likes to say,  it’s the battlefield of the mind! Our minds are neurologically wired to protect us from danger and any time we attempt to go big or step outside of our comfort zone, our mind likes to pop in and remind us that the world is a big, bad and scary place. This is why so many people give up, quit or succumb to the pressures of presumed failure.

As we expand with new ideas, push to new heights or try to grow to that next income level, we find our minds filling up with chatter, doing all it can to talk us out of our next big move. Because our ego & subconscious mind like to keep us small and safe, it’s difficult determine whether the mental chatter is our intuition trying to protect us or our limited thinking mind. 

Knowing this, I sit here again ready to take my business to the next-level. I’ve been building my personal brand for over 15 years online and I am evolving in a new direction and wanting to really grow. I’ve also expanded my brand into a jewelry business that I am extremely passionate about and I want to really take to a whole new level. You can read more about that here. I am right in the middle of a big push for myself. So, I’m going to share with you what I have learned during this growth process so you can possibly apply my learning as you prepare for your own growth and business expansion. 

3 mindset shifts you MUST make for business growth

1. Competition is the greatest mirror to your potential. 

It’s like one second you’re feeling so excited about your business and what you’re up to and the next, you scroll on Instagram and see your competitor who is absolutely crushing it and makes it look so easy. You immediately feel gut punched and you can’t even remember why you started in the first place. Feeling defeated is a real thing. 

The truth : the universe purposefully places your competition to serve as an aid to support you in creating your vision. Anyone who you see out there, who has something that you want is simply a mirror of your potential! If she can do it, be it, have it....then that simply means it’s absolutely possible for you too. 

With this information, you MUST begin sending out well wishes, good energy and encouraging words to any and all of your competitors. Anytime you judge someone or something that you yourself actually want, you are resisting it. You are only judging yourself. So, instead of seeing your competitors as the enemy, see them as your ally. They are only showing you what is possible and that it is SAFE to continue forward with your dream.

When you internally make this shift, your internal frequency and energy is raised and you get yourself more in alignment with success. You also must remind yourself there is room for you and more at the table.

I recently struggled with this. Having a podcast to help support was business was a move that I felt really good about. But I wasn’t feeling super great about it because I haven’t reached millions of downloads like many of my competitors have. Plus, I felt super intimidated with so many people out there in my chosen industry. It caused me to lose interest in my podcast and not give it too much attention. However, I was reminded by a principle in the 10x rule book, you must remember that there is NO other YOU. You are the you-est there can be and there is room for more of YOU in your chosen industry. Do not ever let a fear of too many competitors hold you back.

So, I decided to put more back into my podcast. Regardless of what my competition was doing or not doing. You have to give anything and everything you do all of the energy that only YOU have. Your only true competition is the former versions of yourself.

2. Business is actually meant to be easy. 

When you are doing what you are passionate about and in love with, it’s easy to do it. It doesn’t feel like work because it is aligned with your soul. When you are doing something you aren’t meant to be doing, it feels hard, like awful labor, you easily get distracted, burnt out or over it. I remember when I started to offer social media consults to various interior design companies. I was sought out by several companies to help them with their branding and social media presence because of what I was able to create for myself. I was paid big money to do this, too. While I felt these things came natural to me, it was work that I dreaded. It gave me headaches. I had to take breaks often. While I was good at it, it wasn’t in alignment for me and my overall career vision.

Just because you are good at something doesn’t mean that is work you are meant to do in this world. You are meant to do the things that create magic in you at the soul level. Even now, as I write this blog post, I feel expressive, passionate, excited to share these things with you in this way. I love it. I’m sitting here with my love and our baby by my side as I passionately write this post while we are all watching a movie on a Sunday because I love it so much. It feels easy. And this blog post is an effort to move my business forward.

When you are doing your soul work in the world it will feel fantastic. When you’re able to express yourself, share what you’re passionate about...you’re building your personal brand and building your business.

If it feels hard to you to come up with content, create services for your business, make messages for your products...you may need to be rethinking your relationship with what you are doing. Is this really the business I am meant to be in?

You’re meant to have a thriving business if that is what your heart wants. You’re meant to make a lot of money with that business if that feels right to you. You’re meant to enjoy the work you do in the world.

The truth: You may need to do some work on your core beliefs about business that are subconsciously programmed within you.

Here are a few questions to ask yourself…journal on these and see what comes up for you:

• Do I believe I am worthy of/meant for/deserve to be successful?

• Would my being successful disrupt my relationship with someone else?

• Do I feel safe to have success in business and also feel loved at the same time?

• Am I hiding behind perfectionism?

I like to use affirmations for success in my journal to help with my self belief and self worth.

3. Your self-worth is your greatest secret weapon. 

Hear me out on this one. I can tell you from many years of being in business for myself, your ability to believe in yourself affects everything in your business.

FIRST. It affects your pricing. Getting to pricing things right is a struggle for everyone! I find most women are actually under charging for their worth. 

Let’s take a look at why...you’re scared that no one will want to pay higher prices. You’re currently attracting the type of client who asks for discounts or wants to get your best deal. You could also be experiencing what many call “imposter syndrome”, where you feel like a fraud. These mindsets are NOT an energetic match for alignment in your business. They are probably exactly what is blocking you from getting to your next income level.

So, what can you do to unblock yourself? What action can you take today? RAISE YOUR PRICES!

I recently have done an overhaul on my prices in my business. I dropped the prices in my digital products because I believe the work I have created is truly transformational and I decided that I wanted to serve MORE people in this way. Which meant I wanted to reach all price points. However, at the same time, I significantly raised the prices of my personal one-on-one services, valuing my time more.

What surprised me the most was that my customers were very willing to pay the higher price point for my private time and my sessions have been booking up with the type of clients that I adore!!!! When you value your time, the right people will pay it. You will naturally weed out your ‘not in alignment’ with you clients and call in the ones who value, support and appreciate you. And you will be an example for them and for what they deserve and how valuable they are!

At the same time my digital products have also had a massive uptick in sales which has also been a huge benefit that is encouraging in business.

SECOND. Your self worth will reflect in your marketing and your branding.

Most people are out there trying to be the next big success, while using other people’s messaging and marketing tactics. However, when you know yourself, when you are clear on what makes you, you …you’ll have a MAGNETIC personal brand and attract a massive audience.

You’ll be unafraid to share more of who you are, your interests, your authentic personality and really become a powerful brand. Just think about how many personal brands you are attracted to. Who do you love following and why? Probably because they have a killer personal brand.

If this resonates with you, you may want to download my FREE e-book that I wrote on personal branding, The Passionista Playbook : A step-by-step guide to creating, building and growing a show stopping personal brand. For the last 10+ years I have been cultivating a personal brand and I’ve learned so much from the best in the industry.

I hope this post was helpful for you. If you have anything you would like to add, comment below, I would love to hear your experiences.

Love, Ashlina

p.s. you may also want to read this post, What 2020 taught me about business.